Sylvester Stallone Dies Again
Fake news has become a bit of a buzz-word in the digital world, as it seems to get more and more difficult to sift truth from dishonesty. In this week’s trending searches, we see Sylvester Stallone taking the light one more time as he is surrounded by fake news that reports him walking towards it. […]
What Your Business is Missing by Not Being on Social Media 2024
We all know of social media; it has been a hot topic of conversation for the past few years now. The opinions of social media kind of run down the middle, either you enjoy being a part of it and enjoy connecting with people who have lost touch and finding new like-minded communities, or you […]
Will South Africa Leverage Digital Marketing to Catch Up with the Rest of the World?
Digital Marketing: In the wake of Wednesday’s (14/02/2018) regime change that saw former president Jacob Zuma and his keepers finally backed into a corner, the South African streets are filled with electricity and hope for a brighter future as the warm smile of Cyril Ramaphosa ushers in the chance of a much brighter future for […]
How Digital Marketing Can Boost Your Sales Force
Digital marketing is a still a relatively new term to many businesses, while others are busy reaping the rewards from existing campaigns. There are many pieces of information floating around the internet about using digital marketing effectively, or the benefits of it. However, there is more to digital marketing and the benefits that are known […]
Utilising Social Media for Marketing
Chances are that you already have a social media account on one or another platform, such as Facebook, WhatsApp, Twitter, Instagram, or WordPress. And as you have noticed it is a great way to connect with old friends, to network or to find like-minded members of certain interests and communities. If you have noticed the […]
Google Ads as Part of a Digital Strategy
Google Ads has become an essential part of everyone’s digital life. Google allows us access to new and exciting information; it allows us to understand others through Google Translate, and it allows us to find anything we need and desire with a simple search and the results are instantaneous. Google has been such a great […]
SEO and What It Does for Digital Marketing Agency
SEO is the acronym for Search Engine Optimisation. In short, SEO is using strategic keywords to increase the likelihood of a brand, business or topic appearing first on certain and related searches on search engines, such as Google or Bing. It is a key feature to a successful digital marketing campaign. How Does SEO Work? […]
SEO Benefits
Increased Traffic: The top positions on the search engine results pages are known to receive most of the impressions and clicks, which is why ranking in these top spots could result in significant increases for your website and business. SEO is helpful because it also focuses on creating keyword relevant and informative title tags and […]
How Popular Is YouTube Actually?
When thinking of digital video, most of us will think of YouTube. This is no coincidence, given the dominance of today’s video platform, this the visits to You Tube easily trump the visits of any other video platform. YouTube platform AYTM Market Research did a study examining just how popular the YouTube platform is, and […]
Digital Marketing With VR And AR
VR and AR are fairly new concepts. But they have been taking the entertainment, gaming and technology worlds by storm. They have brought science fiction into our daily lives. Both are becoming more sophisticated each day. Adopting both creates several unique opportunities for developers and marketing campaign managers. Here’s why: The Difference Between VR And […]
